How long does it take to rank in Google?

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How long does it take to rank in Google?

If you are interested in SEO, you probably want to know how long does it take to rank in Google. Here is everything you need to know about it.

How long does it take to rank in Google?

The first thing we have to say is no there is a predefined time to know how long it will take position in Google. In other words, once you start working on your blog, there is no exact number of months to reach the top position in Google search results.

In this sense, a study carried out by the specialized website of Ahrefs indicates that the first page of Google can take, on average, between 2 and 6 months. However, it is a completely relative period, which has to do with many factors that are completely dynamic and that must be adapted to different circumstances.

That is, while an average website can position itself correctly in less than a year, it is also possible that it will reach the top in a few weeks, but also in several years. Against this background, we must consider the different variables that influence the work you will do.

Factors influencing positioning

It is important that you know that these are only some of the factors related to Google positioning. Since there are many more that are constantly being updated, but the most general and important are the ones that we will teach you below, which all people should consider.

The niche

The niche is not the same in all cases. We must consider that, as it becomes more specific, the possibility of positioning yourself will be broader. For example, it is not the same that your website talks about animals than talking specifically about a specific species of a certain poultry.

The more general you generalize, the more difficult it will be to position, because you will be covering several specific topics in one. Surely, there will be websites that will be better positioned than you and your Keyword might not be strong enough SEO strategy. It is essential that you choose your niche well, but also that you start “from less to more”.

Factors influencing positioning

Rival SEO

Rival SEO is essential and it is immediately related to what we discussed above. Basically, you can never rank well if you don't take into account what your competitors are doing. That is, you must analyze the pros and cons in relation to what they have worked on in all the content.

In this way, you will also know how reliable it is to position a certain specific content. For example, if you want to compete with Microsoft, you will hardly be able to do it and reach the first position of Google searches. That is, they have more budget, more experience and more tools than you.

However, you can emphasize some very specific section in which Microsoft has not worked too much. The important thing is that you can make an objective analysis, where you analyze the strengths and weaknesses of the rival. This is what will allow you to make an analysis of your own product, because you will compare it and you will know better what is happening.

The quality of the content

The quality of content is something that many people do not take into account. In the quest to rank, it is likely that many only aspire to place as many keywords as possible, but without offering true value. That is, they forget that the user wants answers.

You should think of it this way: every time you enter a Google search, you do it to find information. That is, the Keyword they are neither more nor less than the search intentions that users have. What is the use of positioning if the user will leave the page immediately?

The quality of the content

If you don't pay attention to the quality of the content, Google's algorithm will interpret your content as not valuable. For example, if the abandonment rate of users is very high, it is likely that your posts they are misspelled, there is a lot of padding or the data you provide is not very reliable.

The same happens with the user experience. If the web takes time to load, there are many ads that hinder the reading or the readability is really low, it is likely that Internet users will not only leave the page, but will also never return, because they have lost credibility in you.

The needs of the users, always dynamic

It is important that you know that user needs are not the same during all moments. In the face of certain large-scale events, we have seen how searches have increased or decreased. For example, during the summer people are less likely to search for cold symptoms.

Conversely, some momentous events, such as COVID-19, generated overnight searches for new diseases. Well, this applies to everything. Users do not have the same information concerns during all moments of life ... and your site can be affected accordingly.

For that, it is important that you are aware of all trends and that you make a objective analysis of the search for Keyword that have been presented over the last few months. Undoubtedly, this will help you to adapt your content to the demands of what users are really looking for.

The importance of inbound marketing

The importance of inbound marketing

As we have indicated, it will not only depend on a good SEO strategy, but also the quality of the content. In this sense, einbound marketing is what will help you so that you can combine both sections in the most harmonious way possible.

Basically a strategy inbound it means that you offer free information for everyone related to your niche. By taking advantage of Keyword of users, you can build posts interesting with the intention that they read you and appear as a source of authority, which is what will allow you to sell products or services, for example.

Undoubtedly, to know how long it takes to position a website, you must take into account all these questions. Long-term work is what guarantees success.

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